The SCIP Boston chapter is very fortunate to have Arik Johnson, founder and CEO of leading CI firm Aurora WDC, and Alex Graham, Director of SCIP for a meeting on Thursday January 26, 2006 beginning at 6 PM. Arik will present a primer on Disruptive Innovation Theory and the relationship between this revolutionary approach to understanding competing technologies, anticipate industry changes and predict the outcomes of competitive product battles in advance. First written about by Clayton Christensen of Harvard in his ground breaking 1997 book, The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail, disruptive technologies are new technologies adopted by entrepreneurial firms which gain acceptance in the marketplace while established industry participants ignore the products/services as niche, unprofitable, or unneeded. These large companies, which are well managed by traditional standards, are too focused on the needs of current customers to notice the growth of disruptive technologies until they have gained traction. For more information on this meeting, please visit www.scip.org.
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